Essay on Whole Foods Markets Tipping Point - 1223 Words

In his book, The Tipping Point: How little things can make a big difference (2000), Malcolm Gladwell highlights the power of intelligent action and the potential of little changes for starting epidemics. Concepts such as the law of few, the stickiness factor, and the power of context arouse epidemics both in macro-level and in micro-level. In detail, the law of few affirms the influence on communication. Connectors, mavens, and salesmen each has abilities to conjoin, collect, and cajole; they distribute information globally. The stickiness factor refers to a technique, which emphasize and allow information to stick in the minds of consumers. Last, the power of context stresses that both individual’s reaction and community’s cohesion can†¦show more content†¦It was a huge hit because there are less than six organic grocery stores in the nation. Knowing his vision well, John Mackey, the main founder put his dream into action. He used his ability as a connector, s omeone who has broad social network, to integrate others people’s ideas. Soon, expansion came to place starting from Dallas to New Orleans. In order to guarantee each store’s success, he did thorough research on social class, eating habit, and supply and demand. He took his action deliberately. The mergers with great reputation brands not only elevated Whole Foods Market’s character, but also stabled its market position. In 1991, Wellspring Grocery joined Whole Foods Market. Similar to Whole Food, Wellspring Grocery started with a positive attitude toward changing the market. Unlike other grocery stores, it wanted to bring healthy diet on shelves, rather than pills and canned food. This idea brought attention to what people are consuming daily. Second merger happened one year after Wellspring Grocery’s success. Bread and Circus, a company that used to sell natural food and wooden toys, valued costumer’s opinion. Costumers were happy to shop in Brea d and Circus. Its expeditiously expansion caught Whole Foods Market’s attention. In order to stable its market not only in Taxes, it decided to purchase Bread and Circus. Last, Mrs. Gooch’s, a grocery store that targeted on allergicShow MoreRelatedWhole Food Markets History 553 Words   |  2 PagesIn his book â€Å"The Tipping Point: How little things can make a big difference,† Malcolm Gladwell (2001) indicates the power of intelligent action and the potential of little changes are responsible for starting epidemics. These epidemics occurred, according to the law of the few, the stickiness factor, and the power of context. The law of few affirms the influence on communication. That connector, maven, and salesman each has its ability to conjoin, collect, and cajole; they distribute informationRead MoreRestaurant Business9347 Words   |  38 PagesCHAPTER I Introduction The restaurant business is a challenging but exciting venture. It can often prove to be extremely competitive since food as it’s the main product is one of the basic needs and people tend to allocate majority of their income for food. As mentioned, this business is a challenging one so those who want to engage into this kind of investment should be fully prepared to handle all the issues and problems that they will encounter in the operations of their business. When entrepreneursRead MoreStrategic Management and Ikea9925 Words   |  40 Pagesthreats. IKEA are moving from International to global status through the development of Asia and Eastern European market. Traditional product for IKEA has been within value, low price high volume product however the movement into mid and higher price points will spot an opportunity to move the demographic base and increase the average basket value with less reliance on a limited demographic group. Within the growing competitive retail markets, retailers are beginning to mirror the model of low costRead MoreWaste Management Business Plan in Nigeria10989 Words   |  44 Pagestechniques to effectively convert organic waste materials into high grade fertilizers. Our company will also strive to bring agro- product processing industries and local farmers under one umbrella in order to boost agricultural productivity and ensure food security. West Africa Environmental Solutions expects high orders for high-grade organic bio fertilizers amp; compost, and expects various cities and towns to express keen interest in adopting our waste management solutions. Business Foundations TheRead MoreProject on Wipro13311 Words   |  54 Pages Research inculcates scientific and inductive thinking and it promotes the development of logical habits of thinking and organization. The role of research in several fields of applied economics, whether related to business or to the economy as a whole, has greatly increased in modern times. The increasing complex nature of business and government has focused attention on the use of research in solving operational problems. Research, as an aid to economic policy, has gained added importance, bothRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 Pagesbeen created, the cost of volume production is almost nothing, and a company can maintain its market dominance until it is challenged not by economies of scale but by being shoved aside by the next temporarily dominant product. This is changing the whole concept of manufacturing and factories in some industries. RECOGNIZING THE IMPORTANCE OF THE QUALITY OF PRODUCTIVITY Underlying many of these conditions is the Internet (now almost universally understood as multipurpose technology), which has theRead MoreOrganisational Theory230255 Words   |  922 Pagesintroduction to the heterogeneous study of organizations, including chapters on phenomenology, critical theory and psychoanalysis. Like all good textbooks, the book is accessible, well researched and readers are encouraged to view chapters as a starting point for getting to grips with the field of organization theory. Dr Martin Brigham, Lancaster University, UK McAuley et al. provide a highly readable account of ideas, perspectives and practices of organization. By thoroughly explaining, analyzing and exploring

Hispanic Gangs Not Just a California Problem Anymore

Gangs are not a new problem to the United States. Gangs have often been romanticized in literature and the media with a classic example being â€Å"West Side Story†. Americans have long been fascinated with the Mafia, and infamous gangsters such as Al Capone and John Gotti have even been elevated in status as cultural icons. Americans have seen an uprising in â€Å"Gangster Rap† since the early 1990’s. Many people tend to think of gangs in America as being made up primarily of young inner-city black males with a small percentage of white males. Americans tend to forget that gangs also include girls, adults, and children. One area that most Americans have not started to look into yet is the influence of the growing number of Hispanic Gangs.†¦show more content†¦MS-13 uses highly advanced means of communication ranging from a complete hand signal alphabet and code system to using various methods on the internet. By posting lookouts, gang members are able to forewarn other members of approaching law enforcement and rival gang members by secret signals. Members also have the ability to strategize and coordinate across towns, cities, states, and even countries via the internet. MS-13 and other technologically savvy Hispanic gangs are truly international organizations. The 18th Street gang got its start in the 1960s as the result of Hispanic youths from mixed backgrounds being denied membership into another street gang. This melting pot beginning paved the way for the 18th Street gang to be the first Hispanic gang to break the racial barriers and accept blacks, Asians, Caucasians, and multi-racial individuals. This has allowed 18th Street to become one of the largest and well-known Hispanic gangs in the United States. They start recruitment at very young ages with some efforts reaching into the elementary schools to gain members who will be loyal their entire lives. Due to a huge recruitment campaign during the 1990s, the membership in California alone is estimated to be above 30,000. There are many clickas throughout the UnitedShow MoreRelated Innocent Children, Violent Gangs Essay examples1169 Words   |  5 PagesInnocent Children, Violent Gangs      Ã‚   18, 059 violent felonies, 690 deaths, and 13,000 hard-core killers. What is the horrible cause of these striking statistics? Gangs. Gangs are a problem in nearly every state and 83 percent of the largest cities in the United States. The problem of gangs and their negative impact on the communities they exist in continues to grow and nothing seems to be able to stop this powerful growth. Gangs not only exist in just inner cities anymore, but in towns and suburbanRead MoreNative Community Life in Invasion by Benjamin Percy and The Barrio by Robert Ramirez1090 Words   |  5 Pageschild you do many things that are horrible but you do them because you either do not care or do not know the consequences to their actions. Percy was a teen who lived in Bend, Oregon and he was happy to live there. He started to see people from California, Seattle, and Portland come to his town which he felt they were invading his territory. Percy and his friends would do many bad things to the rich people because they hated them and wanted them out. Bend was a place where there was a lot of emptyRead MoreStreet Gangs And Its Effects On The Minds Of Today s Youth2121 Words   |  9 PagesStreet gangs have played a major role in the minds of today’s youth. For some youth, joining a gang is considered to be a rite of passage. Most youth join gangs to have a sense of brotherhood and sisterhood, to be accepted, to feel protected, and to feel like they belong (Violent Prevent Institute, 2016). In most cases, they look up to the older men or women in gangs for guidance not realizing that in most cases, the older people who are in the gang joined for the same reasons (Violent Prevent InstituteRead More The Foreign Miners in the American Gold Rush Essay3644 Words   |  15 Pagesone of the most remarkable events in the history of the American West because it stimulated worldwide migration to the area. The Gold Rush began as soon as the news about the discovery of gold sp read throughout the country. The rush exploded within just a few years and continued to attract numerous people for the following decades. The rushes occurred in many places: In the 1850s, it came to Virginia City, Nevada, and Cherry Creek Colorado. In the 1860s it came to Montana and Wyoming. And, in theRead MoreThe Progressive Case For Reducing Immigration2801 Words   |  12 PagesIllegal immigration has been a major problem for the United States for a long period of time. Illegal immigrants come from all over the world; they come from the Mexico borders, the Pacific Ocean, and through many other ways that they seem to find. Numerous immigrants have came through the borders with fake birth certificates, or through a temporary visa and they just end up staying in the U.S illegally. Most of American’s are very opinionative about illegal immigration and how it can hurt theRead MoreHello Essay8946 Words   |  36 Pagesto push against is significant to what Cedric Jennings has go up against, his problems that he has to face to break free. Chapter Summary: Students at Frank W. Ballou Senior High in Washington D.C gather together in the school gymnasium to hear a speech form Mayor Marion Barry. Mayor Barry is an African American man whom the teens as will as the citizens in the black community can connect with because he is just like them. The mayor was arrested after being caught in a hotel with some womenRead MoreEssay about Crack’s Effect on New York City4247 Words   |  17 Pagesbrings. Crack is the strongest form of cocaine available. A New York state drug prosecutor put it this way, â€Å"Crack is to cocaine what the atom bomb is to TNT† (Berger pg.21). Crack is extremely addictive and users are usually left addicted after just one use. The drug is relatively cheap and a $10 vial is enough for two hits. The drug will eventually become a very expensive habit though. The high that crack gives is very short-lived and the user finds his or herself in a horrible cycle whereRead MoreLogical Reasoning189930 Words   |  760 Pagesupdated: April 26, 2016 Logical Reasoning Bradley H. Dowden Philosophy Department California State University Sacramento Sacramento, CA 95819 USA ii iii Preface Copyright  © 2011-14 by Bradley H. Dowden This book Logical Reasoning by Bradley H. Dowden is licensed under a Creative Commons AttributionNonCommercial-NoDerivs 3.0 Unported License. That is, you are free to share, copy, distribute, store, and transmit all or any part of the work under the following conditions:Read MoreDeveloping Management Skills404131 Words   |  1617 Pages978-0-13-612100-8 1. Management—-Study and teaching. 2. Management—Problems, exercises, etc. Kim S. II. Title. HD30.4.W46 2011 658.40071 173—dc22 I. Cameron, 2009040522 10 9 8 7 6 5 4 3 2 ISBN 10: 0-13-612100-4 ISBN 13: 978-0-13-612100-8 B R I E F TA B L E O F C O N T E N T S Preface xvii Introduction 1 PART I 1 2 3 PERSONAL SKILLS 44 Developing Self-Awareness 45 Managing Personal Stress 105 Solving Problems Analytically and Creatively 167 PART II 4 5 6 7 INTERPERSONALRead More_x000C_Introduction to Statistics and Data Analysis355457 Words   |  1422 PagesIntroduction to Statistics and Data Analysis This page intentionally left blank Introduction to Statistics and Data Analysis Third Edition Roxy Peck California Polytechnic State University, San Luis Obispo Chris Olsen George Washington High School, Cedar Rapids, IA Jay Devore California Polytechnic State University, San Luis Obispo Australia †¢ Brazil †¢ Canada †¢ Mexico †¢ Singapore †¢ Spain †¢ United Kingdom †¢ United States Introduction to Statistics and Data Analysis, Third

Entrepreneurship and Innovation for Technology- myassignmenthelp

Question: Discuss about theEntrepreneurship and Innovation for Technology Transfer. Answer: A proposal for an Innovation with a Business Start-Up plan: SmartPack Introduction The purpose of this task is to provide a brief overview about an innovation initiated in a business start-up. The below mentioned report provides a brief overview of a new start-up in the baggage industry. The company provides product differentiation in the market. The company implements the innovation process in the organization to provide efficient products in the external market. Further, it should be noted, that innovation is the only aspect that keep an organization going in long run. In the competitive environment where all organizations are struggling hard to earn a reputable position in the market, in such market, it becomes difficult for a start-up venture to establish them (Drucker 2014). Therefore, in order to bring up a new start-up in the market, an organization should use efficient and effective innovation in their business process in order to succeed. It should be noted that with the help of such innovation, the start-up should attain competitive edge in the market. Sustainability should not be the objective, but sustainable competitive edge should be the aim of the start-up. Further the below mentioned report provides a proposal for a new start-up venture SmartPack that is engrossed in providing smart and efficient bags in the market. It provides description of the start-up and innovation used in the products, it also explains target market, business model, success factors and risks related to it. More details about the task are discussed below: Description of Start-up SmartPack is the name of start-up introduced in the market, the company is a Malaysia based organization that provides bags to the customers present in the market. The company is a new experiment led by the CEO of the company who has implemented innovation in its product. The main aim of the organization is to successfully place them in the external market. Further, the vision of the company is to come under the segment of most innovative companies present in the market (Mas-Tur, and Soriano 2014). In addition, the mission of SmartPack is to successfully fulfill the requirements of customers present in the market. The organization initially wants to capture the domestic market and then expand its sales in the external international market as well. Further, it should be noted that SmartPack aims to product differentiation in the market and then subsequently increase sales. The company welcomes loyal customers suggestions and feedbacks for their growth. They also uses a diagonal organizational structure which helps the employees to easily communicate with employees of other department and even higher level managers (Ahlin, Drnovek, and Hisrich 2014). There is flexibility in the internal process of the organization and the product development process is strictly monitored. Innovation The company aims to provide travel technology products in the market, they aims to develop the products with the use of Internet of Things (IoT) technology. Some of the products offered by the company are, Smart laptop bags, smart passport pouch, smart travel bags etc. The organization aims to provide high quality carry on suitcase that can be easily controlled through smartphones easily. From the app (available at play store and iOS store) one can easily lock and unlock it, track its location, weight it and get notifications if it is left to an unknown place (Dees 2017). The company aims to in-build numerous innovative services is their products that are listed below: Location Tracking: An estimate says that over 25 million of suitcases go on missing each year. But if a person loses their SmartPack bag or it gets rerouted by the airlines then they can easily get it back by using the 3G+ GPS available with the bag. One can easily track its location as the SmartPack provides a global coverage so that the customer can easily track the location of their suitcase any time. This saves the product from theft or robbery (Galindo, and Mndez 2014). USB Charger and Battery: Smart phone battery died is a very common people which very person bears while traveling. Phone off disconnects a person from the network, map and itinerary. The company SmartPack helps the customer in staying connected on any trip, as they understand the importance of a fully charged phone while traveling. Due to which the company offers chargers in their bag with the help of which customers can charge their phone when the battery is dead (Moghavvemi, and Akma Mohd salleh 2014). Remote lock: The electronic lock is one of the biggest innovations that is present in the baggage industry. The company SmartPack provides application with the help of which the customer can easily lock their bag from the phone, all details about the travelling can be tracked through this app and travel habits of the customers as well. In addition, it is TSA approved so there would be no problem if someone asks to check the bag (Zhou 2015). Digital Scale: The airlines cabins have become more strict and expensive as well. If the travel bag is too heavy or expensive then it can cost too much to the person so the company has developed the feature of digital scale. This helps the customers in knowing ahead of time if the bag is overweight. Just by pulling the handle, the traveler can easily know the weight of the bag through the app (Maritz, and Donovan 2015). Laptop Compartment: SmartPack Company makes it extremely easy for the customers to easily access the electronic appliances with the compartment present at the front of suitcase that is specially designed to hold the laptop and tablets. In addition, it provides proximity alert, as if the things are left behind or stolen then the app will notify the respected person. So, these are the innovations that the SmartPack start-up aims to introduce in their bags for the convenience of customers. Target Market The global smart bag is the demand of every person present in the environment that travels and has a threat to lose his or her bags and important luggage while travelling. The target market for a company is the adequate market, which an organization aims to target, and it involves people who are interested in buying the products of the company (Acs, Audretsch, Lehmann, and Licht 2017). Further, evaluating the segmentation of the company, following details are listed below: Approaches to segmentation Market to consider Demographic Segmentation It includes segmentation of people according to age, ethnicity, gender, marital status, education etc. Under this segment people should be target under three basis that are, 25-35: People under this segment are those who are unmarried and travel for business meetings more often. These people travel from one place to another regularly without taking any gap in between (Amini 2012). 50-70: People under this segment are those people who are old and retired. These people travel for fun and go on vacation often. However, due to their age they tend to forget things at places while travelling. Therefore, this type of luggage would be very useful to them (Jerinabi, and Santhi 2012). Geographic Segmentation The geographic segmentation talks about the region, country, city or any geographical place that influence the sales of the SmartPack products in the market. As the startup founded in Malaysia, so it is the hub for the company. Apart from that, the product is not differentiated on the basis of geographies because now days all people go on business meetings and like to travel (Okpara 2007). Behavioral Segmentation This segment talks about the behavior of people related to the product and their loyalty towards them. The SmartPack is a start-up so the company needs to find more people who show their loyal behavior towards the product. In addition, the product has specifications that attract the customers and make long-term members as well. Psychographic Segmentation People under this segment are differentiated on the basis of their personal views and expressions towards certain products and services. People having a professional lifestyle tend to have of the products of SmartPack. As the company provides travel aid to the travelers, so under this case the company targets people who go on business tours. Thus, it should be noted that the above-mentioned segmentation adequately assists the company in target the people in the market who will purchase their products and will become a loyal customer for them as well. The company should target people of age groups, 25-35 and 50-70. These people should be interested in travelling or go on business meetings monthly. These people should be upper middle class and high-class people who have a habit of travelling and are gadget gurus. Thus, in this way the market should be targeted under which such people are present. This will enhance the sales for the company SmartPack as well. Business Model The business model Canvas is that template which is created by the organization to define different aspects present in the organization. It refers to a visual chart that explains various elements that helps a business to grow. Infrastructure, customers, value proposition etc. are some of the aspects presented in this canvas (Johnson, Christensen, and Kagermann 2008). The business model canvas of the company SmartPack is discussed below: Key Partners Equipped with technology Integrated communication solution provider Supply chain management partners Institutions Brokers/ Suppliers Retail partners Key Activities Manufacturing of smart and technically equipped luggage bags Use of innovation in the business process and production of goods. Generation and growth of profits and revenues delivery on time. Value Proposition First company to provide smart travel bags with highly equipped technology in Malaysia. Utilization of advanced and smart technology Diversity in products Travel bags with technically smart features Customer Relationships Use of Innovative techniques After sale service and follow ups. Offer safety to travellers. Effective and efficient advertising and promotion activities. Customer Segments Itinerants Tech savvy people Smart phone users Mass population Key Resources Fixed Assets Manpower Technology advancement Web and software developer Channels Mobile app of SmartPack partners with retail sector Online web partners Online website of SmartPack Cost Structure Cost of maintaining the website Expenses of mobile application developers and software developers Cost of marketing Costs of procuring raw materials Cost of adopting technology IT infrastructure costs Revenue Streams Sale of smart travel bags Product crowd-funding Sponsorships Revenue received from the target market Success Factors The company SmartPack is an organization that has introduced itself with a very different products and services offered in the market. The major success factor of the company would be it innovation and use of technology in creating the products in the market. The company produces Smart Luggage that assists the travellers and provides a god travelling experience to the customers. Technology is used at every phase while manufacturing the product in the internal process of the company. Technologically innovation is the type of innovation that includes use of upgraded technology in the production process of the bags (Cortimiglia, Ghezzi, and Frank 2016). SmartPack produces the use of Internet of Things travel products and bags that a big reason that attracts the customers towards the products of the company. Also, the application of the company that is connected to the bags of the customers, this provides better assistance and experience to the customers while traveling. It becomes easy to manage and control the bags as well. Smart lock is the best feature and the best way in which organization has used the technology to innate in their products. As the luggage of the travelers can be easily locked and unlocked through the application present in their smartphones that gives an ease and assistance to the travellers while traveling. In addition, the sensors present in the bags automatically lock the bag if they are detached from the travelers (Brownlow, Zaki, Neely and Urmetzer 2015). Further, another success factor of the company can be its high rated promotional techniques. The promotion and advertisement strategies of the company are efficient enough that they correctly attract the right target market for their sales. These marketing techniques of the company properly display all the attractive features of the product in the market so that the prospective customer can easily search for the product and buy them as well. The company lays up on the expectations of the customers that can increase their satisfaction level and make them loyal customer as well (Kohler 2015). Implementation The below-mentioned is the implementation plan; it describes the activities, time period, leading head, goal and concerned department of the activities. It explains the activities that should be initiated by the start-up, at what time and by whom (Andersson, Das, Mudambi, and Pedersen 2016). With the help of this management will easily implement their objective in the market. Implementation Plan Activity Time Period (in days) Manager Growth Objective Concerned Department Initiation of Business Plan 365 Marketing Head Increase in outlets of company Marketing Division Office set-up 365 Administration and HR head Reduction in wastage Owners Recruitment of experts 365 HR manager Hiring of experts for new outlet Human resource department Creation of Products 365 Production Head Provide hassle free products Manufacturing department Software Development 365 Creative and Designing managers Input smart technology in the product produced. Information Technology department Sales 300 (starting after creation of products) Sales Manager/ Sales representative Develop sales online and offline. Also, acknowledge people about smart bags and SmartPack company. Sales Department Risk Downside risk is a forecast of the security to suffer a decrease in the value addition of the product if there is change in market conditions. As it is explained above that, the company SmartPack is a new startup venture, so there are varied risks for the company to enter in the market of travel bags and suitcases. The pricing strategy can be risky for the company as the company provides technology efficient products, which increase the cost of production for the organization (Amit, Zott 2012). Further, it should also be noted that there is high degree of risk to introduce a product in the market at high value. As explained above that the upper middle class and higher class are eligible to buy this product but these people also do not have sufficient knowledge about this product in the market. Not having much information of the product can also lead the company into risk (Mukherjee 2016). The Company is liable to set off all problems related to the product due to which many times th e company can face issues due to the inefficiency of the customers to handle the product properly. Also, there might be possibility of failure of smart technology in the product (Spieth, Schneckenberg, and Ricart 2014). Therefore, the company needs to create a plan to solve such upcoming problems. Conclusion Thus, in the limelight of above-mentioned event, it should be noted that the SmartPack is a start-up travel baggage providing company. The company provides innovative travel bags that are equipped with technology. The products assist the customers while travelling. There is great scope for the company to gain revenue in the market, as smart travel bag is an innovative product that is introduced in the market. The company adequately needs to advertise the product in the right target market to increase sales. Further, the report provides business model canvas and implementation plan that should be initiated to gather the market. The report adequately justifies the requirements of the task. References Acs, Z.J., Audretsch, D.B., Lehmann, E.E. and Licht, G., 2017. National systems of innovation.The Journal of Technology Transfer,42(5), pp.997-1008. Ahlin, B., Drnovek, M. and Hisrich, R.D., 2014. Entrepreneurs creativity and firm innovation: the moderating role of entrepreneurial self-efficacy.Small business economics,43(1), pp.101-117. Amini, G., 2012. Creativity, innovation and entrepreneurship.Asian Journal of Development Matters,6(2), pp.194-201. Amit, R., Zott, C., 2012. Creating value through business model innovation.MIT Sloan Management Review,53(3). Andersson, U., Das, ., Mudambi, R., and Pedersen, T., 2016. Technology, innovation and knowledge: The importance of ideas and international connectivity.Journal of World Business,51(1). Brownlow, J., Zaki, M., Neely, A. and Urmetzer, F., 2015. Data and analytics-Data-driven business models: A blueprint for innovation.Cambridge Service Alliance. Cortimiglia, M.N., Ghezzi, A. and Frank, A.G., 2016. Business model innovation and strategy making nexus: evidence from a cross?industry mixed?methods study.RD Management,46(3), pp.414-432. Dees, J.G., 2017. 1 The Meaning of Social Entrepreneurship. InCase Studies in Social Entrepreneurship and Sustainability(pp. 34-42). Routledge. Drucker, P., 2014.Innovation and entrepreneurship. Routledge. Galindo, M.. and Mndez, M.T., 2014. Entrepreneurship, economic growth, and innovation: Are feedback effects at work?.Journal of Business Research,67(5), pp.825-829. Jerinabi, U. and Santhi, P. eds., 2012.Creativity, Innovation and Entrepreneurship(Vol. 1). Allied Publishers. Johnson, M. W., Christensen, C. M., and Kagermann, H., 2008. Reinventing your business model. Harvard business review, 86(12). Kohler, T., 2015. Crowdsourcing-based business models: how to create and capture value. California Management Review, 57(4). Maritz, A. and Donovan, J., 2015. Entrepreneurship and innovation: Setting an agenda for greater discipline contextualisation.Education+ Training,57(1), pp.74-87. Mas-Tur, A. and Soriano, D.R., 2014. The level of innovation among young innovative companies: the impacts of knowledge-intensive services use, firm characteristics and the entrepreneur attributes.Service Business,8(1), pp.51-63. Moghavvemi, S. and Akma Mohd salleh, N., 2014. Malaysian entrepreneurs propensity to use IT innovation.Journal of Enterprise Information Management,27(2), pp.139-157. Mukherjee, K., 2016. The psychology of the successful entrepreneur.International Journal of Advanced Engineering and Management,1(1), pp.25-32. Okpara, F.O., 2007. The value of creativity and innovation in entrepreneurship.Journal of Asia Entrepreneurship and Sustainability,3(2), p.1. Spieth, P., Schneckenberg, D. and Ricart, J.E., 2014. Business model innovationstate of the art and future challenges for the field.Rd Management,44(3), pp.237-247. Zhou, J., 2015.The Oxford handbook of creativity, innovation, and entrepreneurship. Oxford University Press.

Radio Programming Essays - Radio, Radio Formats, Music Radio

Radio Programming Radio Programming: Both and Art and a Science Ideally, radio programming should be more of an art than a science. It should be about what people want to hear and what the disc jockeys want to play. Station managers should strive to create quality programs, similar to like they did in the old days, before television was around. Radio is used much differently today than it was in the past. When it was first invented, families used to gather around the radio and listen to programs, similar to how families today watch television programs. Most of the programs on the radio did not feature music, like most do today. Today, radio is mostly turned on to hear news and news information. Personally, I only listen to radio in my car and I have to change the channel frequently because of all the commercials that are played. With the digital revolution and the invention of compact discs and mp3's that are played on the computer, people have less of a use for radio. They can control the songs they hear by playing in a CD player or on their computer. This is personally what I prefer to do. These days it seems like radio programming is more of a science than an art. Program managers find out what a select group of people like, and most of the time it is not very accurate. The way that radio stations get feedback is not very accurate or well-done. They then buy blocks and strips of programming and try to make as much money as they can. They do not play necessarily what the listeners like, but the same songs over and over again day after day. Disc jockeys are tightly controlled and have certain things they are and aren't allowed to do. Promotions and contests are done all the time to try and draw in listeners and add to the listener base. If a station does not like the demographic they are reaching, they will forget about their listeners and change their format to make more money. It's sad to say, but the bottom line these days in the radio business is money. It's not like the old days in which radio was original and unpredictable. These days, it's become a science in which it is manufactured in some remote studio with a high-tech computer system and then sold to the anyone who is willing to pay money for it. Multi-million dollar companies own many stations across the United State and bring in a lot of money each year. It's sad to see that radio is becoming more and more of a science than an art and, in my opinion, that is not a good thing. Music Essays

Macedonia The Critical Five Years 1945-1950 Essays -

Macedonia: The Critical Five Years: 1945-1950 The critical five years: 1945-1950 Nonetheless the Slavo-Macedonians, with the backing of the newlyformed Tito regime in Yugoslavia, kept up their efforts. Just a few days after the Varkiza agreement, Slavo-Macedonian emigres from Greece formed, in Skopje, an Organisation named NOF (National Liberation Front) and sent armed guerrilla bands back to the border areas of Greek Macedonia. The activities of these bands attracted the criticism of the KKE, since it was in conflict with the terms of the Varkiza agreement and gave the government forces an excuse for applying severe measures to suppress them. However, when the Civil War began in 1946, the Slavo-Macedonians, returned to Greek Macedonia in great numbers and joined the Greek Communist movement, while still retaining their own Organisation, the NOF. To judge from the various collections of documents and memoirs which have been published in Skopje, the Slavo-Macedonians -that is, the part of the Slav-speaking population whose national consciousness was Slav-were fighting what they saw at this time as a national liberation struggle for the Macedonians of the Aegean in order to win their national rights. These rights were none other than the policy which Yugoslavia was officially pursuing at this time and which was intended to incorporate the Macedonian territories of both Greek and Bulgarian Macedonia into the Socialist Republic of Macedonia. In the meantime, and while the outcome of the civil war in Greece still hung in the balance, the Yugoslavs exerted unbearable pressure on their Bulgarian comrades in order to blackmail them into ceding Bulgarian Macedonia to Yugoslavia. In the end, by the Bled accords of 1947 Dimitrov agreed, in return for minor concessions, to acknowledge the inhabitants of Bulgarian Macedonia (Pirin) as Macedonians and to pave the way for the incorporation of the province of Pirin into the Socialist Republic of Macedonia. The incorporation of Greek Macedonia would await the outcome of the civil war. The split between Stalin and Tito, which occurred suddently in the summer of 1948, upset all the Yugoslavian calculations about playing a leading role in the Balkans using the Macedonian question as the central lever. Bulgaria seized the opportunity to release itself from the concessions it had made over the Macedonian question. It repudiated the theory of the 'Macedonian nation' and drove the commissars from Skopje off its territory. It then attempted to exploit the difficulties which the Yugoslavs were facing in order to advance once more the pre-war slogan of an Independent and united Macedonia. This slogan also served to increase the more general political pressure which the Soviet Union was at that time exerting on Tito. The Moscow-Belgrade split, however, also had dramatic repercussions for Greek Macedonia. The leadership of the KKE judged it to be expendient to fall into line with the Soviet Union in attacking Tito and at the same time adopt its new policy towards Macedonia. Thus, by decision of the 5th Plenum of the Central Committee, in January 1949, the KKE revived the old pro-Bulgarian slogan of the independent and united Macedonia in the framework of a future Balkan Communist Federation. This shift of policy had grave consequences for the course of military operations, since the Yugoslavs, in order to protect their own rear, closed the border with Greece, which until that time had been the main channel through which supplies had flowed to the Communist forces in Greece. Some of the NOF supporters fled to Yugoslavian Macedonia, where they settled. Later, when the armed conflict ended in August 1949, the remaining masses of NOF supporters followed the other Greek political refugees into exile in the countries of Eastern Europe and in the Soviet Union. The final outcome of those five tragic years was that all the Slavo-Macedonians left Greece. Yugoslavia, faced with the nightmarish prospect of a Soviet invasion, sought support in the West, which opened up the way for the normalisation of relations with Greece and the signing, in 1954, of a tripartite Balkan Pact of defensive alliance, to which Turkey also was a member. The new circumstances led Yugoslavia to drop the territorial demands it had been putting forward and to restrict itself to formal claims for the recognition of 'Macedonian' minorities. These claims

Cyanide Poisoning From Apples, Peaches, Cherries

Cyanide Poisoning From Apples, Peaches, Cherries The weather is nice, so I was out looking at trees and shrubs to add to my garden. I noticed the tags on trees from the Prunus genus (cherries, peaches, plums, apricots, almonds) carried the warning that the leaves and other parts of the plant can be toxic if ingested. Thats true of other members of the rose family as well (large family which includes roses, but also apples and pears). The plants produce cyanogenic glycosides which can lead to cyanide poisoning in people and animals if enough of the compound is ingested. Some leaves and wood contain relatively high levels of the cyanogenic compounds. Seeds and pits from these plants also contain the compounds, though you need to chew several of the seeds to get a dangerous exposure. (This Letter to the Editor of American Family Physician cites references for fatalities from apple seeds and apricot kernels, in addition to other plants.) If you swallow the odd seed or two, dont be concerned. Your body is well-equipped to detoxify low d oses of cyanide. However, consult poison control if you suspect your child or pet (or farm animal) has eaten several seeds. If youre out camping and want sticks for roasting hotdogs and marshmallows, avoid using twigs from these plants.Apple Seeds Cherry Pits Are Poisonous | Drugs from PlantsPhoto: Darren Hester

Interactive White Board Use and Its impact on Student Achievement in Dissertation

Interactive White Board Use and Its impact on Student Achievement in Middle School Mathematics - Dissertation Example Some of the advantages of this learning are that it creates a way for students to have positive social learning, has an impact on children’s behavior, and they are able â€Å"to perform miracles† (Northcote et al., 2010, p. 496). IWBs have been accepted for use in a variety of settings and in particular the elementary school. This literature review will discuss the implications of its use around various areas including mathematics and other subjects. Overview of Interactive Whiteboards The interactive whiteboard is a piece of hardware that looks like the regular whiteboards. The difference is that they can be connected to a computer and to a projector so that the teacher can have a more powerful tool to use in the classroom. The whiteboard is unique because the teacher can point to objects on the whiteboard(or use a special pen) instead of using a mouse to control what she is teaching (Pearson Longman, 2011). Anything that is on the computer can also be accessed and dis played on the whiteboard. Software comes with the IWB that can be used to interact with images and text, which means it can be rearranged or the size and color can be changed. There is a volume of literature on the benefits of using these IWBs in the classroom. ... In addition, the IWB also provides a way for teachers to use a flexible process of teaching that can reach all learning styles, provides additional teaching time because using the computer is faster than other methods of teaching, they provide focus for the children and they encourage student participation in the classroom (Koenraad, 2008). According to Hall and Higgins (2005) IWBs represent â€Å"a conglomeration of all previous educational technologies, replacing traditional chalk or whiteboards, televisions, videos, overhead projectors, and personal computers† (p. ) Hall and Higgins also state that IWBs can be sued in the classroom to display video clips, create flip charts, provide handwriting practice and each process can be edited. Beeland (2002) states that â€Å"the touch sensitive board allows users to interact directly with applications without having to be physically at the computer which is projecting the image onto the board† (p. ). These researchers state the advantages of using IWBs and how important they are to the classroom. Levels and States of IWB Use: Pedagogical Issues Technology continues to be a challenge for some teachers because and there is no exception to this in the use if IWBs. Sherry and Gibson (2002) suggest that there are several stages to technology development in a school: Infusion, integration and transformation. In the infusion stage, everyone is excited about these tools and what they can bring to the classroom. The integration stage will gain momentum when teachers actually begin to use the IWB as a learning tool and realize that it is not an isolated piece of software, but that it can be used with the computer and a projector to make their work easier. The

Position paper on capital punishment Research Example | Topics and Well Written Essays - 1250 words

Position on capital punishment - Research Paper Example Some believe that it is a good way to punish serious criminals such as murderers, while others consider it unethical and immoral. Personally, capital punishment is right and should never be abolished, especially for certain horrid crimes such as murder. The main aim of this essay is to give readers some facts about capital punishment, and convince them that it is right and should be practiced as punishment for horrid crimes. Capital punishment is sometimes referred to as execution, the death sentence, or the death penalty. All these terms refer to a legal process whereby the state puts an individual to death to serve as a punishment, usually for a crime of high magnitude, committed by that individual (Mandery, 2005). Crimes that can lead to capital punishments are usually very serious crimes and are usually referred to as capital offences or capital crimes. The term capital has its origin in the Latin word ‘capitalis’, which literally refers to execution through beheading. Many societies have been practicing capital punishment for many years in the past (Rita & Blaskovich, 2007). Governments have been using it to execute political opponents and criminals with the aim of suppressing political dissent and punishing serious crimes. In most places where capital punishment was practiced, it was usually reserved for crimes such as military injustices, political crimes, treason, espionage, and mur der. In other countries, capital punishment was used to punish sexual crimes that included sodomy, incest, adultery, and rape. Capital punishment was also used to punish religious crimes, for example, apostasy in Islamic countries. In other countries, any crime that was considered a capital offence was punishable through capital punishment. Such crimes include drug trafficking, and human trafficking or corruption in China (McCafferty, 2010). Formal execution (capital punishment) dates back to the start of recorded

Respecting the Planet With Sustainable Consumption and Production Essay

Respecting the Planet With Sustainable Consumption and Production - Essay Example This strategy has been formulated in acknowledgement of the government's responsibility of "respecting the limits of the planet's environment, resources and biodiversity" and launched through the publication of Securing the Future: Delivering UK Sustainable Development Strategy (2005). There are four definite strategic priorities that the government has decided upon, namely sustainable consumption and production, climate change, natural resource protection, and sustainable communities. The way the government deals with its priorities would be a decisive factor in determining whether we are, in fact, respecting the limits of the planet's environment, resources and biodiversity. The UK government is talking of a "one planet economy" when it comes to its strategies for sustainable consumption and production. Securing the Future relates the fact that the environmental effects of increasing global consumption and production patterns are adverse to the point of severity. Moreover, trade liberalization has got to be promoted and supported internationally, along with environmental protection and sustainable development to help the developing nations of our world. ... another need expressed through the new strategy is to raise people's awareness of social and environmental issues so that all citizens and consumers would hold themselves responsible for respecting the limits of the planet's environment, resources and biodiversity.In detail, the strategy for sustainable consumption and production involves seven concerns. First, it is crucial at this point in time that we engage in the augmentation of UK and international measures to improve the environmental performance of goods and services. This includes an enhancement of product design. Second, resource efficiency must be improved with renewed commitment. Waste must be reduced in addition to harmful emissions across business sectors. The Business Resource Efficiency and Waste (BREW) program is an aid and a means to achieve our goal. Third, the government would like to influence the consumption patterns of people across the world so as to respect the limits of the planet's environment, resources an d biodiversity. This strategy includes the issue of proposals for new advice - with latest facts - for consumers. Fourth, the UK government would like new commitments on sustainable procurement in the public sector. This is to make the United Kingdom a leader within the European Union by the year 2009. Fifth, the government plans to provide as much support as required for innovation to introduce new goods, materials, and services. Sixth, the UK government would like to strengthen its partnerships with key business sectors, that is, food, environmental industries, transport, tourism, retailers, and the construction industries. Lastly, the government aims to review its waste strategy with greater stress on moderating waste at source and making use of the waste as a

Rights of Old People in New Zealand

Rights of Old People in New Zealand Nirpreet Kaur Brar ABSTRACT The main purpose of the report is to tell about the rights of the old people with common geriatric health conditions. It tells about the needs of the individuals and how they can meet with them. It also describes the codes of the practice and standards related to common geriatric health conditions for example Dementia etcetera. INTRODUCTION All the countries are facing the problems with elderly related to geriatric health conditions. In New Zealand ageing population placing an increased demand of support services. DHB’s have a need to provide the services for the older people in which they are treated so that they can make the best use of staff and high cost facilities. To provide good services to the old people it requires all the services and practitioners who are working with the old people should have holistic and client centred approach and also should have the understanding about the work. THE TASK Question 1 Critically review and discuss the principles involved in the person-centred approach to dementia and other common geriatric health condition’s care, with respect to the following: ANSWER: (1) Individuality: Culture change is a very long-term effort. It starts when analysing individual, team or organisation practice for identifying areas which requires development. About individual assumptions should never be made. They should never have to be fit in with you or your employer. Individuals should be supported and allowed for make their own choices. For every individual support and care needs should be tailored. This shows respect by preserving the individual’s dignity and individuality. Their personal beliefs should be respected. (2) Independence: You should allow the individuals to whom you are supporting to do things for themselves. You should take time to enable the individuals you are supporting to be independent. Don’t do things for them because it is quicker. Support them for doing things that they can do or almost they do because independence makes the people feel in control of their lives and gives them a sense of self-worth. (3) Privacy: you should understand the needs of the client related to privacy and support them in a way you work. (4) Choice: Every individual to whom you support and give care should allow making their own choices. They should be given information so that they can make choices. (5) Dignity: Dignity is that when we respected then what we feel that is important in society and in their lives. When individuals are eating, shopping, sleeping they should be dignified. The support workers should help them to do so. (6) Respect: You should support an individual in a way in which they are comfortable and what they believe is important related to their age, culture, sexuality etcetera. When you are working with other people or professionals you should not ignore your clients to whom you support. You should always include them in your conversation. (7) Rights: The individuals to whom you are caring and supporting should have the same rights as they were having at the time when they were independent. Each individual have the right to say no and the right to ask about the way in which you care and support them. They should have the right what to eat, what to wear and how to wear. They should have the right to make the friends of their own choice and how much time and how they spend with them. (8) Autonomy: With other professionals for working in partnership with colleagues, families and carers is an essential part to provide care and support. Person-centred care and support is about a whole range of people who are working together for improving the lives of individuals. Question 2 Critically review the non-person-centred approach to dementia and other common geriatric health condition’s care, from the Answer: (1) Institution perspective: People are not disease-specific. Through a quality and safety perspective, there is good reason for arguing for healthcare to be centred on patients or on people. It was argued that from medical error major reason for the high level of morbidity and mortality in many nations is due to healthcare being system-centred and doctor-centred. The involvements of patients and their families in healthcare, or patient-centred and family centred care, are now recognised to be an important partnership approach in ensuring the quality and safety of healthcare delivery .However, people with the highest health needs are often those who miss out on healthcare and, thus, can be identified neither as patients nor consumers. We argue that people-centred care ensures that healthcare is not only safe, but appropriate and accessible for all people (2) Bio-medical perspective: For scientific inquiry traditional approaches in a positivistic paradigm are relied on to maintain a distance between the phenomenon of interest and the researcher in a quest to reveal â€Å"truth† or a high degree of certainty. The researcher designs a study carefully for maximizing the distance through maintaining a neutral context-free approach and degree of objectivity. In the essence, the researchers attempts to hold themselves over and against a phenomenon, assuming a bird’s-eye view from a predetermined vantage point. Methodologically, control and manipulation of determinants of study variables are emphasized. By using such experimental approaches, a handful of neuroscientists have launched the AD movement in the 1960s, which results in rapid growth in four major areas of dementia research and practice. Question 3 Critically evaluate and discuss at least five of the following range of techniques used to meet the fluctuating abilities and needs of individuals with dementia and other common geriatric health conditions to maintain their health and wellbeing. Answer: (1) Reality-orientation approach Reality orientation has helped in declining the popularity over many years. Validation therapy emphasizes on the feelings that are behind the behaviors and statements. It emphasizes on the persons for talking about the reality in which they are in. Good reality orientation can result in a harsh imposition of the real reality and a good response to a question. Poor reality response results in bad response. The people using reality orientation must apply sensitivity and wisdom. In clinical experience both reality orientation and validation therapy understanding is immensely beneficial. Most beneficial response can be used according to person’s emotion state, personality and situation. (2) Validation approach: Validation is a method to interact with people who have dementia in the last stage of Alzheimer’s disease. People with last stage of Alzheimer’s disease exhibit abnormal behavior. For example they think that they are living in a different place or they may continuously repeat a physical gesture. Many people for example professionals think that caregivers should stop this type of behavior by stopping it or by correcting it. According to validation method this behavior is an attempt by the Alzheimer’s patient for communicating and expressing their needs. The main aim of the validation approach is to understand and emphasizes on the needs of the person trying to express. So the theory behind this method is the belief that the people with dementia do and say something for a reason. The validation in their words and actions is a way to encourage them to keep communication open with rest of the world. Other principle of validation states the o lder people are to be valued as is and those who have dementia should not be changed. Principles behind the validation approach:- Validation is the method to communicate with and to disorient the very old people which results in reducing the stress, enhancing dignity and increasing happiness. Validation practitioners are taught to be caring and judgmental and open to the feelings expressed by patient. This theory understands the patients who are in final stage of life they try to resolve unfinished issues in order to die in peace. (3) Holistic Approach:- When someone who reaches the later stages of a dementia-related illness such as Alzheimer s disease, to give care to them can be much for one person, even if others pitch in. People with dementia lose their ability to function in a certain progression, although there may be individual differences, First is the inability for doing independent daily living activities such as driving, paying bills, or taking medications. After that, essential daily functions such as eating, bathing, or using the bathroom independently become very difficult for them. This loss of function happens in different ways for different people, but in some instances, it can occur very quickly. Before your loved one reaches the point to need full-time care, you need to have a firm plan in place. That s where Memory Care comes in. The memory care is the third component of Erickson Living comprehensive Memory Support program. The first component is memory fitness designed for the people wanti ng their memory sharp. Memory health is a third component which is for the people who are in the later stage and who need support. (4) Assistive technologies: Assistive technology refers to a device or system which enables an individual to perform a task which they cannot perform independently and it increases the ease in which they can perform their task safely. It includes the device for helping the people who have problems in:- Speaking Hearing Eyesight Moving out Getting out and around Memory Cognition Socialising Daily living activities for example dressing and preparing meals Assistive technology helps in:- Promoting independence and autonomy to the person with dementia as well as to whom who are around Helping to manage potential risks in and around home Reducing early entry into care homes and hospitals Facilitating memory and recall Reducing the stress on carers, improving quality of life for them, and also with the person who have dementia. The technology available is:- (1)Memory aids Reminder messages Clocks and calendars Meditation aids Locater devices Aids for reminiscence and leisure (2)Telecare Floods Extreme temperatures Gas Falls Absence from a bed or chair Getting up in the night Leaving the home (5) Alternative therapies: The term complementary and alternative therapy includes many diverse forms of treatment. Complementary and alternative therapies are a high range of treatments that are outside of conventional medicine and which are used for treating and preventing illness and promoting health and well-being. Practitioners of complementary therapies are not much trained for diagnosing disease. The area of complementary and alternative medicine is controversial and it changes regularly. The therapies that are considered complementary or alternative in one country that may be considered conventional in another. Therapies that are now considered alternative that may become more mainstream over time, as researcher discover their effectiveness and become integrated into mainstream health care practice. Some of the complementary and alternative therapies are now available on the NHS, although this varies from region to region. Question-4 Critically analyse and discuss the impacts of equality, and cultural and diversity issues on the provision of the person-centred approach to individuals with dementia and other common geriatric health conditions within Answer (1) public health and health promotion Cultural competency is at the core of high quality, patient-cantered care, and it directly impacts how care is delivered and received. According to the Institute of Medicine’s report, Unequal Treatment Confronting Racial and Ethnic Disparities in Healthcare, a consistent body of research indicates a lack of culturally competent care directly contributes to poor patient outcomes, reduced patient compliance, and increased health disparities, regardless of the quality of services and systems available. In addition to improving care quality and patient satisfaction, delivering culturally competent care increases job satisfaction and contributes to staff retention. Impacts include:- Families may not know the right questions to ask regarding service offered within the organization, limits on what the organization can do for the residents/patients, resources that are available, or how they engage those resources. Families do not or cannot—for cultural or linguistic reasons—discuss their expectations with the organization. Families may find it hard to visit and participate in programs with residents, especially if they do not have access to transportation. Volunteerism is not part of the value system in some ethno-cultural communities, and adult children may not be interested in participating in social and cultural activities with residents. Without the encouragement and support of community partners, organizations face challenges in meeting the needs of residents from recently arrived or smaller ethno-cultural or religious groups. Regulatory requirements may restrict the degree to which organizations can adapt their current practices to accommodate ethnic groups with different perspectives and backgrounds. Attitudes to health and demand for healthcare Staff expects promptness Staff expects compliance Staff takes paternal approach Staff disrespects non-traditional healing practices Staff does not consider residents’/patients’ conflict regarding familiar belief systems and current practices Staff does not keep an open mind Question-5 Critically analyse and discuss the impacts that health sector standards and codes of practice, and other published standards have on the person-centred practice approach for individuals with dementia and other common geriatric health conditions. Answer: Healthcare Quality Professionals are defined as a standard of conduct deep-rooted in commitment, confidentiality, and relationships. By committing to improvement of performance and by integrity maintenance, the Healthcare Quality Professional can recognize the personal accountability and moral obligation to all customers which are served—clients, employers, employees, organisations, physicians, and the public. Healthcare Quality Professionals promote the profession’s dignity are committed to practicing the profession with integrity, honesty, and accountability. To respect all laws and to refuse to participate in or conceal any unethical, false, fraudulent, or deceptive activity:- †¢ to practice the profession with honesty, integrity, and accountability †¢ maintaining the level of competency as outlined in the Standards of Practice for Healthcare Quality Professionals †¢ seeking the trust and confidence of all customers †¢ supporting the Standards of Practice for Healthcare Quality Professionals †¢ respecting all laws and avoiding involvement in any false, fraudulent, or deceptive activity †¢ promoting the right of privacy for all individuals and protecting the maintenance of confidential information to the fullest extent permitted by law †¢ using expertise to inform employers or clients of possible positive and negative outcomes of management decisions in an effort to facilitate informed decision making †¢ giving credit for the work of others to whom it is due †¢ aiding the professional development and advancement of colleagues †¢ using the Certified Professional in Healthcare Quality (CPHQ) designation only after passing the written examination, adhering to standards established by the Healthcare Quality Certification Board (HQCB) and continuing to maintain those standards through the recertification process †¢ maintaining membership in professional organizations as a means of promoting quality and professional growth and avoiding the use of such membership for the sole purpose of solicitation of business or for personal financial gain. †¢ Healthcare Quality Professionals’ primary commitment is to the health, wellbeing, and safety of patients. They must take appropriate actions regarding any instances of incompetent, unethical, illegal, or impaired practice. They work to promote cultural change that encourages the reporting of events that may result in actual or potential harm to patients or others. Standards of practice:- †¢ maintains active personal and professional development programs in the field of healthcare quality and exhibits a broad range of knowledge †¢ creates and supports an environment that fosters teamwork, emphasizes quality, recognizes the customer, and promotes learning †¢ maintains a commitment to the improvement of the professional through participation in, and active support of, the local, state, and national professional organizations †¢ addresses concerns and takes formal actions to resolve or report the unethical or questionable practices to the appropriate channels. †¢ Supports the Code of Ethics for Healthcare Quality Professionals RECOMMENDATIONS Good services should be provided to the patients suffering from dementia and othe geriatric conditions. There should be good codes of ethics and standards of practice for the people and they must be followed. Conclusion The group believed that good management services are necessary for every patient. There should be suitable principles for providing care and support to the patient. REFRENCES Ministry of health: guideline for specialist health services for older people (2004).Retrieved fromhttps://www.health.govt.nz/system/files/documents/guidelines.doc Person centre support retrieved from https://www.health.vic.gov.au>Dementia-friendly environments. Strategies The international journal of person cantered medicine (2012) Retrieved from https://www.tpk.govt.nz/_/wo-nzjouneytowardspeoplecentredcare.pdf Using reality orientation in the treatment of people with Alzheimer’s disease ( may 2014) Retrieved from https://www.Alzheimer’s.about.com>>Treatment options Diversity and culture competency in healthcare settings Retrieved from https://www.matherlifewaysinstituteonaging.com//Diversity-and-Cultural-Com... Codes of ethics and standards of practice Retrieved from http://www.nahq.org/uploads/files/about/condestandards.pdf

Hiring and Firing Essay

This essay will identify and discuss the different recruitment and selection practices of organizations in the UK and these practices will be compared to the counterparts in the rest of European Countries. The essay will also comment on the pitfalls in the UK organizations which have led to tied hands of the managers in these corporations. The terminating practices in the organizations of UK will also be discussed and the pitfalls will be compared to the companies based in the European Countries. This is the reason why fewer students are choosing IT related fields in their graduate degrees as there are no jobs available for the locals in these companies. This is a pitfall that has been dug by these IT companies themselves as they will not receive any talent from the local market if there is a restriction of off-shoring in the future (MarketWatch 2006). Poor Recruitment Practice in UK A people assessment company, Talent Q that helps employers in managing and recruiting talent, has found many companies and managers to be taking poor decisions routinely when hiring employees. There are many bad consequences of this poor hiring practice as the fall in productivity is equal to GBP 2,400 per annum for each worker who finds himself misplaced in a job which he does not want to do or is not capable of performing. Effectively, the aggregate amount goes up to GBP 5million per annum for the economy of UK (M2PressWIRE 2007). According to an official survey of Talent Q, 24 percent of the employees who were recruited were not asked to give an aptitude test and another 44 percent of the personnel who were hired were not short-listed using any personality test. Based on 25 years of academic research across many companies of large scale, these findings were processed through a model which is universally accepted. This model demonstrates the cast iron effectiveness of the assessment. The true extent of the issues for the employers became clear when these results were combined with salary data from Office for National Statistics. The CEO of Talent Q commented that the organizations often fail to employ people on the basis of aptitude test and personality test. However, employing people on the basis of gut feeling is by far the worst employment technique known, whereas many studies have shown that when employers use assessment techniques to find out the personaliy and aptitude of a person, they get much better results (M2PressWIRE 2007). Word of Mouth Recruiting The applicants who apply through word-of-mouth are found to be more suitable than the recruits obtained by advertising and are more likely to stay longer in the job. However, it is not always the case that the best candidate for a job is selected through word-of-mouth applications. This practice for recruitment is being practiced in the UK at higher rates among the senior levels and is known as headhunting. The objective of these seniors is to fill the higher paying jobs with the people whom they know or are there relatives (HRM Guide Network 2007). Promise of Bonuses The promise of bonuses while recruiting the employees has been the worst pitfall of the recruitment practices in the UK. Mercer Consulting has found through research that the overall pay of CEOs in the UK from bonuses has grown from 13 percent to 19 percent in 2004 (Mercer Human Resource Consulting 2004). There has been a major effect on the earnings growth rates in the UK because of the large number of bonuses that were paid in the recent years (Freeman 2002). This practice of attracting talent through offering bonuses does not guarantee a motivated employee. This ensures only that decisions are made by the employees that get him the bonuses and these decisions may harm the company in the long-run. The companies in the UK are also using bonuses as a tool for employee retention and this practice is becoming quite common in the UK economy. However, the new plan to attract new talent and to lay off the existing employees is not in the hands of the managers at middle or lower level. The senior management is most of the companies makes such decisions (Nisar 2007). Off-shoring in the UK Many companies in the UK, especially those related to IT and innovation, are hiring skilled but relatively cheap labor from overseas. This hiring has been allowed by the government because of which work permits and visas have also been allotted to thousands of workers from abroad. Although these cost effective options cannot be ignored by the managers but they find their hands tied when they find cheap labor which can help the company reduce cost (MarketWatch 2006). The Responsibility of the Managers The managers and personal secretaries are getting increasingly responsible for the recruitment of unfilled vacancies. However, these managers cannot be so sure about hiring the right person or deciding a testing system for the vacancy. Where these managers are asked to cut costs, they are also asked to hire the best person. However, tests such as aptitude test, personality test, skill test or psychometric tests can be very expensive. This is in contradiction to cheap hiring and many managers find themselves in a position of hiring a person not fit for job because of fixed or limited budget allocated for hiring (Renshaw 2003). According to the head of a psychometric company, most of the employees are hired within the first five minutes of an interview which is done with the help of instincts. Although in these five minutes, the conversation does not go beyond smiles and introductions but many think that this is the best practice. Hiring through taking tests has been proved to be the best technique which many managers in the UK do not follow. Those employees who are hired without these tests, they are more likely to immerse the company in losses (Renshaw 2003). Lowering Hiring Requirements The companies with vacancies in the Europe mostly respond with lowering the hiring requirements so as to lower the cost associated with hiring. These chances although increase the chances of filling the vacancy but it also results in a match that resists or terminates when he is hit by a requirement that he cannot address to because of lower level of skills or experience. When searching costs are high, the European employers are more likely to hire under qualified employees for temporary positions. One of the consequences of hiring an under qualified person is high firing costs if the employee is able to get a permanent contract (Brencic 2009). Temporary Employment Practices in the Europe Many countries in Europe ban or restrict the use of temporary workers. However, there has been a growing acceptance for the temporary employment in the region. Many companies which do not want to rush in hiring and then make a wrong choice are hiring temporary employees. The UK, Luxembourg, Netherlands and Denmark are the countries among those which have temporary labor markets, but the countries like Greece, Italy, Spain, France, Belgium, Germany and Portugal still have stringent policies over temporary hiring (Messmer 1994). Firing Practices in Europe The economies of Europe have been awfully trailing US and other developed countries because of forests of red tape, vast welfare, overregulation and restrictive hiring and firing practices. Firing Limitations in UK Due to the implementation of several equal employment opportunity acts and laws in the United Kingdom, the employers are restricted to fire or layoff employees. This literally throws a manager at his seat with his hands tied as he cannot fire any employee who is not performing. According to the laws, based on the personal status of the worker, an employer may not establish hiring or recruiting criteria. Employers are not allowed to retaliate against, lay-off or fire their employees citing reasons based on the personal status outlined in the federal legislation of anti-discrimination. The labor is protected with the act of penalties and recourse which says that if an employee is discriminated in the areas of firing and hiring, he may collect all the monetary damages that are done by the employer (Pearson 2010). Firing Practices in Germany In December 2000, the Vauxhall Motors Luton announced the closure of a facility with firing of approximately 2000 people. No details were announced publicly about the firing of employees and what benefits would they get. The employees being affected were not told about the decision that the management was about to take about the closure of a facility. The employees were not even told why the facility was closed or why were they being fired (Butler, Sweeney and Crundwell 2009). This shows that the firing practices in Germany are very different as compared to UK, where a company has very limited power to fire permanent employees. In Germany, however, the companies have power to lay-off the employees whenever they want without presenting any reason. Similarities of Firing Practices in UK and other European Countries In this time of economic downturn, when many large corporations are engaging in downsizing practices, the countries like UK, Italy, France and Germany are targeting the older employees for lay-offs. The reason behind is quite logical as the employees grow older, they become less productive and the company find more talented young people to replace them (Cattaneo et al.  2010). The organizations in most of the economies of Europe view older employees as more disposable and give little value to them (Barth et al. , 1993; Eastman, 1993; Loretto and White, 2006). Conclusion There are certain similarities in the UK and Europe companies when it comes to laying-off or recruitment of the employees. However, the differences are more as the UK companies are bound by laws and strict regulations for firing employees which literally ties the hands of the managers when it comes to firing and hiring of the employees.

Benefit of sport

It has a square shape which is the symbol of the land or the earth. People eat â€Å"Chunk cake† to hope for a new year full of luck and happiness. For the Vietnamese, making â€Å"Ban Chunk† is the ideal way to express gratitude to their ancestors and homeland. Nowadays fast food is very popular in my country. There are a lot of fast food restaurant everywhere such as KEF, Lottery or BBC. The young people love eating fast food because the price Is reasonable and It Is not time-consuming. People Just come to the restaurant, order the food and Walt for about 5 minutes to enjoy the food.However, fast food Is not good for your health. It contains a lot of sugar, fat and cholesterol which causes some diseases Like high blood pressure or heart attack. I like eating with my friends because it is a chance for me to talk with them about many things in like such as study, love or future Job. Eating with my friends also helps me to relax and feel comfortable after a hard day stud ying at university. PART 2: Individual long turn I would like to talk about a meal that I can never forget. I had this meal at a hotel in the city. It is a farewell party.All members in my class at the highlights attended the arty to say goodbye to each other to study at the university. We were all so moved and burette Into tear. We thought about the time we had together and felt so sad. We wrote messages to each other and hope to study well In a new environment. PART 3: Discussion Eating at home Going to a restaurant Advantages It is cheap because you can go to the market and buy the food you like. You don't have to pay money for the chef or the servant as in a restaurant. It is more delicious because each person has a private taste.Thus, cooking at home helps you to decide what ingredient should be added into the food. It helps to enhance the relationship inside your family. In my family, we always prepare and cook meals at home and we feel warmer and happier. We can try new and s pecial food in deferent countries such as sushi, pasta, etc. It helps us save time. We don't have to go to the market, prepare meals and clean up after having meals. The decoration In the restaurant Is so beautiful. It Is suitable for the special occasions Like birthday, anniversary, etc Disadvantages market, cook and wash the dishes.It is more expensive than eating at home. Since there are so many people who work at restaurants who all need to be paid, it costs such more than buying the ingredients at the grocery store and making dinner at home. It can be unhealthy. You don't prepare the food yourself, so sometimes it's hard to know which ingredients are going into your meal. At some fast food restaurants they often add fat, sugar or preservatives into the food. We can be frustrated with the quality or service. Actually, in Hanoi, there are many famous restaurants with poor quality of service such as a traditional PhD restaurant on Bat Din street. . Do you think that vegetarians ar e healthier than people who eat a lot of meat? In mineral, vegetarian diets are lower in saturated fats, cholesterol and animal protein, and higher in fiber and foliate than non-vegetarian diets. Consequently, vegetarians tend to have substantially reduced risks for obesity, heart disease, high blood pressure and some forms of cancer – particularly lung cancer and colon cancer. In western countries, vegetarians often live longer, on average, than non-vegetarians. However, differences in lifestyle – not Just eating habits – also play a huge role in vegetarian health.People who choose to follow a vegetarian diet are often non- makers, have a lower body weight, and exercise regularly. And, of course, not all vegetarians eat healthily. If a vegetarian replaces meat with high-fat cheeses, Junk food and so on, they're unlikely to reap many health benefits – after all, there's no meat in ice cream, potato chips, or fudge brownies! It's certainly possible to be a vegetarian and still consume large quantities of high-fat, high-sugar empty calories. Replacing meat with poor substitutes can lead to nutrient deficiencies in protein, iron, calcium, zinc and vitamin Bal 2.Athletes, children and pregnant females are articulacy at risk as their nutrient needs are especially high. Vegans (who eat no animal products of any type) especially need to supplement their vitamin 812 intake. Poor meal-planning, illness, stress and the excessive use of supplements can also cause problems. It's therefore wise to seek professional advice on your dietary needs before making the switch to vegetarianism. Vegetarian or not, a healthy diet should be low in cholesterol and saturated fat and based around fruits, vegetables, whole grains, and lean protein. Eliminating meat does not automatically make for a healthy diet.

Group Case Study

Group Case Study Group Case Study Abstract Our group’s name is â€Å"Graceful Youth Group†. We started the group last year with other two members because of having a common goal to achieve. We acquired other members from the community after them agreeing to work upon the goal and the objectives of the group. Having leadership qualities was one of the regulation upon which we acquired new members. The members of the group also agreed to work with a cordial relationship to avoid unnecessary conflicts that may arise. After the formation of the group, which consisted of fifteen individualities, we conducted a walk across the community to ensure that every member of the group had a prior knowledge of the community as a whole. Introduction In our community, there has been a vast exhibition of soil erosion, with its impact on the people of the community far reaching. Therefore, as the members residing in the community, this triggered us to form a group, which could see us addressing the problem of soil erosion. In the process of establishing our goals, we realized that there were other problems hindering development in our community. We decided that the group was to be there for any problem that may hinder development in our community. Type of group Neither was the group established on the grounds of gender discrimination, nor was it based on age discrimination. Guarantee for membership was there for any focused member of the society: be it a girl or a boy, old or young. Being that our group’s objectives were a beat many, we had to consider having twenty members in our group (Hardina, D., 2006). Our goals Our group formation was mainly steered by the motives of a better community. Therefore, our main goal in forming the group was to see that there was a greater deal of development in the community. The members, having their community in mind, agreed unanimously that developing the community was there goal. Role of individual members Every member has a role to play in ensuring that there is achievement of group’s goals. Each member is like a brother’s keeper. They give counseling to members who seem to be going astray as per the group’s objectives. They also ensure that every member is present at any group’s meeting even though we still experience some cases of individuals coming late for the meetings. Leadership style The group members designed the leadership style of in such a way that every member feels that he is a leader. Leadership position goes in cycle around a group of four, considering gender and age. The group leads for one month then another group of four takes their shift for another month. We found this suitable because every member has his own leadership quality, therefore leadership going in cycle helps in having diversity of opinions. Integrating the different leadership qualities lead to a positive outcome. This also helps do away with the problem of discrimination based on gender or age. Management of conflicts Conflict is inevitable among human so we sited some possible solution for management of conflict whenever they arise. Members are ready to treat every conflict that arises in the group in a special way. Conflict mainly arises when group members differ in their opinions. Therefore, as a group we have resolved that when there is a meeting everybody should have their chances in raising their opinions. Members then find a way of integrating the points so that every member feels part of the opinion. With members having the brotherly feeling towards one another, it is not easy to find members fighting among themselves (Rahim Afzalur, 2011). Conclusion Focus of the members on achieving their goals, is a clear indication that the group will never show any kind of resentment. They exhibit the spirit of togetherness in their work, which eventually will see them through in achieving their goals. The result will be more different if the members of the group do not address factors, like lateness. For the group to continue being successful, I propose that they include development of other nearing communities in their goal. This will help them to be more focused and in achieving their goals in wider area.

A Timeline of the War of 1812

A Timeline of the War of 1812 The War of 1812 officially began on June 18, 1812 when America declared war against the British. Known as Mr. Madisons War or The Second American Revolution, the war would last for over two years. It officially ended with the Treaty of Ghent on December 24, 1814. Following is a timeline of the major events that led to declaring war along with the events of the war itself.   Timeline of the War of 1812 1803-1812 - British impress approximately 10,000 Americans, forcing them to work on British ships.July 23, 1805 - British decide in Essex case that American traders who travel between neutral and enemy ports will allow for the seizing many commercial ships.January 25, 1806 - James Madison delivers report concerning British interference and impressment of sailors causing anti-British feelings to arise.August 1806 - American minister James Monroe and envoy William Pinkney are unable to resolve the major problems between the British and Americans concerning commercial shipping and impressment.1806 - The British blockade France; American ships are caught in the middle, and the British seize approximately 1,000 US ships.March 1807 - Thomas Jefferson receives the Monroe-Pinkney treaty but does not submit it to Congress because it represents a dismal failure for the Americans.June 1807 - The American ship Chesapeake is fired on by the British ship Leopard after refusing to be boarded. This creates an international incident. December 1807 - Thomas Jefferson attempts peaceful coercion of the British with his embargo, but it results in economic disaster for merchants.1811 - Battle of Tippecanoe - Tecumsehs brother (the Prophet) leads attack on William Henry Harrisons army of 1,000 men.June 18, 1812 - America declares war against the British. This war is known as Mr. Madisons War or The Second American Revolution.August 16, 1812 - the U.S. loses Ft. Mackinac as the British invade American territory.1812 - Three attempts are made by the U.S. to invade Canada. They all end in failure.1812 - The USS Constitution (Old Ironsides) defeats the HMS Guerriere.January 1813 - Battle of Frenchtown. British and Indian allies repel Kentucky troops in bloody fighting. The American survivors are killed in the Raisin River Massacre.April 1813 - Battle of York (Toronto). US troops take control of Great Lakes and burn York.September 1813 - Battle of Lake Erie. US forces under Captain Perry defeat a British naval attack. October 1813 - Battle of Thames (Ontario, Canada). Tecumseh is killed in a US victory.March 27, 1814 - Battle of Horseshoe Bend (Mississippi Territory). Andrew Jackson defeats the Creek Indians.1814 - The British plan a 3-part invasion of US: Chesapeake Bay, Lake Champlain, the mouth of Mississippi River. The British are eventually turned back at Baltimore harbor.  August 24-25, 1814 - The British burn Washington, D.C. and Madison flees the White House.September 1814 - Battle of Plattsburgh (Lake Champlain). The US secures its northern border with a huge victory over a larger British force.December 15, 1814 - The Hartford Convention occurs. A group of Federalists discuss secession and propose seven amendments to protect the influence of Northeastern states.December 24, 1814 - Treaty of Ghent. The British and American diplomats agree to return to the status quo from before the war.January 1815 - Battle of New Orleans. Andrew Jackson scores a huge victory and paves the way to the Wh ite House. 700 British are killed, 1,400 are wounded. The US only loses 8 soldiers.

We're Moving On Up Essay Example | Topics and Well Written Essays - 500 words

We're Moving On Up - Essay Example The larger storage area should be placed to the left while the office should be placed to the right with a dividing wall between the two. Entry doors for both the office area and the storage area should be placed toward the center of the store as opposed to the sides as to increase visibility even when employees are entering and exiting these areas. By designing the layout in this format, both doors should open into the ties and toiletries department just to the right of the main aisle. This should provide sufficient space for all our storage and janitorial supply needs as well as provide adequate space for office work, filing and safe while still maintaining appropriate floor supervision. To continue appropriate sales floor supervision, the sales counter should be placed just to the left of the front entryway, enabling consumers to quickly locate it and placing sales staff in the front of the store to maintain a watchful eye on shoppers from the opposite side of the store from anyon e working in the office. Changing areas should be constructed on the left side wall approximately 20 feet from the front wall and extending approximately 20 feet toward the rear of the building and approximately 8 feet into the store. Although this placement blocks the business suit department slightly from the view of the sales counter, workers at the sales counter will still be able to see most of this department and will be able to keep a close eye on activities in the changing room area. Placing mirrored tiles on the back wall of the business suit department will further enhance visibility of this area from the sales counter. In terms of department layout, as consumers enter the front door, they should see the sales counter immediately to their left fronted by a small gifts department in which we will stock golf accessories and small, low-priced items designed for the impulse buyer. Behind this section will be the slacks department followed by the

Consumer Behavior TrendsCocooning Research Paper

Consumer Behavior TrendsCocooning - Research Paper Example Cocooning is an interesting practice which implies a certain accepted belief set with respect to what will become of the overall economy. Likewise, the level of economic optimism displayed by this group is invariably quite low (Sexton 2011). In short, those that practice cocooning are intent on building/fortifying their own interests/needs against the backdrop of an increasingly uncertain economic reality. These consumers cannot be easily defined as they incorporate elements of TEOTWAWKI (The end of the world as we know it), survivalism, conservationism, and a pervasive element of fear for future stability. It is this fear, more than any other factor, which defines the behaviors and actions of consumers as will be discussed in this analysis. As such, this brief analysis will review the product many different product offerings of freeze dried food and other long-term food storage items. This type of activity, although still considered fringe, is gaining more and more popularity due to the uncertain outcome of the current financial crisis and the fear by many individuals that the situation will only become more and more desperate as time goes on. This belief is further compounded by a growing group of individuals who have developed a worldview that is defined by the belief that the complete and total collapse of the global economy is imminent. Although there have always been elements of survivalism and fear of a coming global apocalypse, the size and scope of such activities has verifiably increased over the past few years to encompass a much larger demographic than was previously associated with such cocooning activities as this. Individuals, spurred on by aggressive marketing campaigns in alternative media outlets1, are actively seeking to stockpile not only food but other necessary supplies that they believe will insulate them in some way from the coming/imminent collapse. This behavior is unique due

Strategic Positioning Essay Example | Topics and Well Written Essays - 750 words

Strategic Positioning - Essay Example A company with the aim of increasing competitive advantage becomes operationally effective from its rivals and produces extreme level of economic value by gaining advantage of cost or price premium in a distinct way. Competition exists among the companies through the internet for operational effectiveness. A company needs to develop distinctive strategic path in an attempt to be one step forward in this highly competitive world. Before implementing strategy a company provides emphasis on profitability besides growth. The company ought to improve its distinctive positioning even during the time of turmoil. The value chain needs to be highly integrated. A company needs to follow the six basic principles of strategic positioning with a view to maintain the distinctive positioning of strategy. The first principle is the ‘right goal’, which means higher return on long term investment. The economic value will be generated in sustained productivity as well as profitability by i mplementing strategy. The value of the economy is created when customer prices for the product exceed production cost. In the second proposition, the strategy of the company enables to set ‘value proposition’ which is different from that of competitors. ... This not only stimulates competitive advantage but make a strategy that is tough to replicate. The sixth or the last strategy is ‘continuity’ of direction; without it a company may not be able to develop distinctive skills and resources or create strong reputation with the customers (Michael Porter, 2001). Strategy positioning considers the industry structure of the organisation as a key independent variable in strategic analysis. The effective performance of the industry is based on the ‘strategy fit’ of the firm. The strategist identified the three generic strategies such as differentiation, low cost and focus from which one that fits the industry structure will be selected. The templates supplied by five forces find out the attractiveness of an industry. The industry attractiveness is depended on the five forces including power of buyer, power of supplier, substitute’s threats, threat of new entrance and intensity of rivalry among incumbents as a r esult revenue will be high. Strategy as ‘positioning’ balances both strategies as ‘planning’ as well as ‘SWOT’. It offered a technique that allowed in making accurate analysis of one of the key sections of the external environment of the industry (Business Strategy Review, 2003). 2.0 Criticisms The operational effectiveness associated with competition in a company leads to destructiveness and conflict for attrition. This will hinder the competition among the companies (Nirgudka, 2002). The models of Michael Porter are not valuable for strategy development and it has become useless tool from the manager’s tool box. This model can be best suitable in companies with new and traditional technique of management. Michael Porter is of the opinion

South Africa’s Peaceful Social Change Essay Example for Free

South Africa’s Peaceful Social Change Essay An integrated society or methodological system on resolving certain conflicts is perhaps one of the key factors in buoying up peace within the post-settlement environment. The ideological milieu to such a coherent series of statements leading from a premise to a conclusion is divulged by traversing over the key figures and conceptual entities such as the merging of distinct technologies, industries, or devices into a unified whole and post-settlement context. Moreover, notions with regard to civilizations, community concepts, resolving conflicts, and building peace and order are also acknowledged in contributing essential benefits to these key figures. Given the explication above, vestiges that are relying on experience and/or observation alone often without due regard for system and theory, are shown through an excerpt from Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy. Such contemporary issues concerning methodological systems of community development and/or resolving certain conflicts have led the people, particularly South Africa’s communities, into struggling to address the needs of every citizen, motivating the entire community to fight for their rights and privileges, and acknowledging the importance of democracy to the whole country. Hence, this paper unfolds how social change takes place in a successful manner along the way where a nation struggles against the end of racial segregation—a former policy of segregation and political and economic discrimination against non-European groups in the Republic of South Africa. Contemporary Issues and Challenges in South Africa Various countries around the world have admired South Africa’s strong transition to democracy. Many of them believed that the nation would gain its victory upon observing the number of African people struggling over apartheid. Therefore, numerous countries from across the world learned that the nation’s previous form of government would have led the entire country to a certain revolution. Susan Collin Marks, one of the thousands of South Africans, has committed herself to making the strategic system of obtaining the real freedom peacefully (â€Å"Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy†). Many of her compatriots believed that if they aim to create a peaceful world, which was free from unjust or cruel exercise of authority or power (which has been marked by cynicism and rancor, prejudiced hostility or animosity, battles and impending wars), they need to find ways to resolve the conflicts in democratic means. Therefore, South Africa has garnered invaluable insights toward the course of democracy. Apartheid, which has been the mode or form of government in South Africa, unleashed a state or period of time that was marked by violence often committed by those in power that produces widespread terror. Such a royal authority prolonged for over forty years and put the number of people to imprisonment. Hence, numerous countries have considered such event as cruel and merciless regime that the entire world has ever seen subsequently to the time of Hitler in Germany (â€Å"Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy†). Indeed, it has been an extremely outstanding or unusual event that South Africa was still able to obtain a peaceful transition to democracy despite the fact that the nation has suffered such ruthless circumstances. Marks’s Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy is truly a more compelling and inspiring book that unfolds the systematic ways, which have been used by Africans in order to obtain a peaceful change in their society—from apartheid to democracy. The history of such a racial discrimination against the native inhabitants of South Africa has begun when the first Europeans from Holland arrived in the country. A former policy of segregation and political and economic discrimination against non-European groups in the Republic of South Africa has become outrageous during the rule of Dutch and British (â€Å"Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy†). A number of laws and acts have been passed, which undermined the position of non-white population; however, rampant discrimination has been acknowledged in the entire country. In the midst of 1980s, the United States of America and other democratic nations in Europe have merged their authorities in order to impose approbation against South Africa’s government leaders (Marks). Thus, the president was convinced to eradicate such a form of government in the country. When Frederik Willem de Klerk, the last State President of apartheid-era South Africa, too over the position of the late president, he continued working on a high-level overall plan embracing the general goals and acceptable procedures especially of a governmental body to end the apartheid. In addition, he ended a 30-year ban of the African National Congress (ANC) members who have tried leading the Africans into a non-racial democracy and to the propagation of the black South Africans’ rights and privileges in the country. Moreover, he has not just freed the ANC members but also given their leader, Nelson Mandela, of freedom to be one of the key figures in the new South African government and negotiate with the United Nations for the peaceful implementation of democracy. Conflict Resolution during South Africas Transition to Democracy Marks’s book Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy is considered as the key figure, which has been used by the author in order to represent a vigorous effort to attain an end of the apartheid and begin living under democratic government and non-racial discrimination society. As an analysis of the entire conceptualization of her book, contemporary issues were dealing with a methodological system of obtaining the liberty or freedom without racial discrimination in South Africa. A number of African citizens have suffered the first heartless and ruthless government, which has seen by numerous countries from across the world. Marks, based on her book, experienced a variety of circumstances that have led her to gathering different stories concerning the upper levels of South African society’s movements on the implementation of 1991 National Peace Accord. Her book written with just the right mix of empathy and sensitivity, she then represented every life and work of the key people attempting to obtain the peace in which they put themselves in risk only to achieve South Africa’s change of society in a peaceful manner. They have made this happened through their courage and hope of peace. Activists have sat in line of the negotiating table of their torturers. They have made the negotiation in such a way in order for them to show their trust and hope for the liberty or freedom without attempting to declare the civil war. Most of their compatriots have put themselves in intermediate relation to wrathful group of people and police officers who were too eager to fight or contend. Moreover, every group of people attempting to end the apartheid and freedom has worked desperately for the change of their society. Therefore, as an analysis of the entire conceptualization and view of Marks’s Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy, it becomes quite easy for every individual to learn the fact from such stories, which have been unfolded by the author. For a better comprehension, it explicates and shows the world about the methodological and/or strategic ways that South African society used in order to end apartheid and give birth to the real democracy. Such a systematic process of resolving the conflict represents the great promise of John Burton’s view of the Basic Human Needs Theory in which he believes that such a theory will stipulate material basis that determines the sources of conflict and working on the process of resolving the conflict. Works Cited Marks, Susan. Watching the Wind: Conflict Resolution During South Africa’s Transition to Democracy. New York: United States Institute of Peace Press, 2000. 256pp. Rubenstein, Richard. â€Å"Basic Human Needs: The Next Steps in Theory Development. † The International Journal of Peace Studies. Published by George Mason University Press, 2009. 1-2